Two Years Into my Business I Hit Massive Burnout

Uncategorized Mar 16, 2020

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Two years into owning my business I hit massive burnout. And not the pretty kind where you take a self-care day and everything gets better.

In fact, I didn’t even know the concept “self-care” existed. I was working 16-18 hour days, 7 days a week; and surviving off copious amounts of coffee and one fast food meal a day!! 

I gained 40lbs and it was climbing. Chronic pain was taking over my body. Severe headaches would knock me out for days. 

At 37, my body was shutting down. My spouse of nearly 10 years looked at me and said, “Kathryn I’m worried about you. You can’t sustain this lifestyle. Eventually you’re going to crash.”

That was my “rock bottom” moment. To hear from someone you love that they think you’re slowly harming your health was brutal.

The truth is...I WAS!! No human can sustain that pace, grind, and hustle without long-term health implications.

If I didn’t change, it was only a matter of time before things got WAY worse for me. Well if I am being honest...things did get worse before they got better.

I slipped into a deep dark depression. I actually questioned if I’d ever get out of it. I felt so alone in my pain. I felt hopeless.

But at my lowest moment I knew I was the only person who could change my circumstances. No one was coming to save me.

That was the turning point for me. I decided I wanted to thrive in life and business instead of merely surviving.

I was tired of believing I had to work myself sick to make money and achieve success. Tired of waiting until I had enough followers, or a big enough audience to finally create consistent income in my business. Tired of looking at other online entrepreneurs living their dream lives and wishing that was me.

I was doing ALL the things, but it wasn’t working or sustainable. 

Posting consistently on social. Learning everything about FB Ads. Digesting every piece of free content that I could get my hands on. Reading books, listening to podcasts, and purchasing courses.

Not to mention...launching twice to crickets!! And being so freaking emotionally drained afterwards I crawled into a hole and hid. 

Any of this sound familiar?  

Well as a driven and ambitious entrepreneur it was ingrained in me that success comes from a lot of hard work. And that my value came from the degrees, accolades, and awards that I achieved, and what I produced.

It wasn’t until I invested in a mentor, when she questioned my need to work so hard. She asked me, “What if you didn’t have a job? What would that mean?”

Honestly, I’d never thought about it. Because my life was my work. The very thought of not working, meant I wasn’t doing anything. I wasn’t contributing to society. I wasn’t valuable anymore.


And then I realized I was HIDING behind my work. I was attaching every ounce of my worth to what I produced. 

The thing is, so many of my clients I begin working with are hiding too. Doing all the BUSY work in their business, hustling hard, trying desperately to make things work, and consuming endless amounts of information believing that the next freebie, course, coach, podcast, or book will give them the answers. 

But that stops TODAY. Because I want to show you a way out. 

I’m hosting a 5-Day Create an Irresistible Offer Challenge. And you’ll learn how-to create consistent income in your business without the burnout. And not someday maybe when I feel ready, but right now.

Join us inside if this sounds like something you’d love to master!


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